Our Services
Since 2023, Violet Knees has helped founders, creative directors, and cultural leaders turn pivotal moments into words that move markets.
Our work blends the rigour of strategy with the playfulness of surrealism — ideas that cut through not because they’re louder, but because they’re different.
From luxury fashion relaunches to venture‑backed tech debuts, our work has been behind launches featured in Vogue, Business of Fashion, Financial Times, and Wired.
Why Work With Us
Why Work With Us
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We have shaped words for founders and brands in global press.
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We know what it takes to communicate a vision under pressure, and how to turn raw ideas into language that moves investors, customers, and the media.
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Agencies take weeks; we take 72 hours. You get work that reads like it came from a top‑tier brand studio, but while the market is still talking about you.
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We take on no more than 2 projects a week, so our focus is fully on you. No juggling five other launches. No cutting corners.
What We Offer
Writing & Storytelling
Founder Storytelling &
Launch Messaging
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Whether you’re launching, relaunching, or in the press — the right words amplify everything. They capture attention, align your team, and make your brand unforgettable.
We work directly with founders, creative directors, and cultural leaders to distil your vision into precise, powerful language you can use everywhere: your website, your press materials, your social channels, your investor deck.
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Our 72‑Hour Launch Messaging Pack includes:
Website headlines & short body copy: clear, persuasive, on‑brand.
Founder story / media bio: a concise, human narrative that connects instantly.
Positioning statement: a sharp, memorable one‑liner that travels across every channel.
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Day 1 → Quick exchange of notes and goals.
Day 2 → We write, refine, and align your messaging.
Day 3 → You receive a publication‑ready messaging pack, with one fast round of tweaks.
High-impact words for high-impact moments.
Delivered in 72 hours.
Founder Op-Ed /
Thought Leadership Article
Ideas worth hearing.
Words worth remembering.
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An op‑ed or thought‑leadership piece positions you as more than just a founder, but also makes you the voice of a movement.
It builds authority, shapes public perception, and gives your audience a reason to trust and follow you. -
A publication‑ready article tailored for outlets such as Vogue Business, Financial Times, Fast Company, or industry‑specific media.
Headline and sub‑headline options optimised for impact.
Two social captions for announcing your article once published.
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Kick‑off → 30‑minute discussion or detailed questionnaire about your perspective and goals.
Draft → We research, structure, and write your piece to match both your voice and the publication’s style.
Refine → One fast round of feedback.
Deliver → A final piece that’s ready to pitch or publish within 72 hours.
Keynote /
Speechwriting
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A keynote or launch speech is a defining moment. The right words inspire, persuade, and leave an audience talking long after you’ve stepped off stage.
For founders and leaders, it’s an unmatched opportunity to shape how the world sees you and your vision. -
A keynote or launch speech tailored to your event, audience, and desired impact.
Opening hook crafted to grab attention in the first 10 seconds.
Closing statement designed for maximum memorability.
Optional speaker notes for delivery confidence.
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Kick‑off → 30‑minute discussion to uncover your core message, tone, and audience expectations.
Draft → We craft your speech for clarity, rhythm, and persuasion.
Refine → One fast round of feedback and edits.
Deliver → A final, ready‑to‑deliver keynote in 72 hours, plus optional notes on performance and pacing.
Make your moment unforgettable.
Brand
Consulting
Clarity, confidence, and a message that moves with purpose.
Brand consulting with Violet Knees is about more than advice, instead about distilling your vision into a clear, coherent identity that resonates with the right people at the right time.
Whether you’re preparing for a launch, a rebrand, or a moment in the spotlight, we help ensure your strategy and storytelling work together seamlessly.
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Rooted in strategy but fuelled by imagination, we shape campaigns that cut through the noise.
Expect unexpected visuals, playful narrative twists, and a creative arc that feels more like a cultural event than an advertisement. Everything is designed to align with your brand while giving people something they didn’t realise they needed. -
For product drops, collections, or brand announcements, we create a launch plan that goes beyond the standard press‑release‑and‑Instagram‑post approach.
We involve tactics such as interactive storytelling, participatory experiences, and multi‑channel concepts designed to excite a generation that scrolls fast and expects more. -
In today’s world, audiences don’t want to simply sit and watch — they want to engage, remix, and share.
We design content strategies that embrace that behaviour, adapting tone, format, and story to each platform. -
From dream‑logic taglines to wry one‑liners, we write campaign copy that has personality.
We need hooks that draw people into your world and keep them there, instead of generic marketing lines. Every word is engineered to speak to a generation fluent in micro‑content and layered cultural references.
Marketing
Turn attention into action.
At Violet Knees, we believe that the most powerful marketing is felt, not seen.
We create campaigns and strategies that refuse to blend into the feed, borrowing from surrealism’s ability to surprise, delight, and linger in the mind.
Our strategies aren’t about ticking off the usual marketing checklist, rather about making work that feels alive, imaginative, and impossible to ignore.
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A focused 90‑minute deep‑dive to uncover the heart of your brand — your true audience, your defining pillars, and the qualities that set you apart.
You’ll leave with a strategic positioning document your whole team can work from, ensuring every decision moves in the same direction. -
Your voice is your signature.
We audit your existing materials, identify inconsistencies, and create a voice guide that captures your tone, vocabulary, and personality — complete with examples, do’s and don’ts, and inspiration for every piece of communication you produce. -
A cohesive brand is how it all feels together, rather than what you say.
We review your website, social channels, and press kit, then deliver strategic recommendations to make sure your visuals and your messaging tell the same story, in harmony. -
When your launch moment arrives, timing is everything.
We create a concise yet powerful playbook that outlines what to say, when to say it, and how to keep your message consistent across channels. Includes key talking points and a simple, actionable content calendar to carry you through your launch window with confidence. -
For moments of change — a pivot, a relaunch, a new round of funding — we work with you to reframe your story so it speaks powerfully to press, customers, and investors.
Together, we shape a narrative that feels true to your origins but positions you perfectly for your next chapter.
Ready to Begin?
Moments like this don’t come often — and when they do, your message needs to land while the world is still paying attention.
We take on no more than two projects per week, so we can give your launch my full focus.
If you want your story, your voice, and your vision perfectly distilled within 72 hours, now is the time.